HOW TO
BECOME A PRODUCT EXPERT
Based on the Amazon #1 Best-Seller Book:" Business Empowerment"
Learn how to empower innovation, creation, and value proposition across all aspects of the business journey, even from your mobile!
In today’s competitive climate, you have to be a great executioner. It's not about story-telling or story-selling, but rather how much you are in the details. Because the details matter. Facing hard questions at the beginning of the journey helps you build a healthier company.
Find the tool that’s right for you.
SAVE TIME
Find the best version of your product within a matter of days!
Place your efforts & resources on what matters most
QUICK WINS
Discover relevant information & quickly implement key insights
followed by real life examples!
BEST REVIEWS
The online course was entered into the entrepreneurship program at Zell IDC & the method book gained more than +5,000 readers worldwide.
Find the printable that’s right for you.
Wear Your Inspiration
ABOUT ME
RINAT KEINAN
Rinat specializes in product & user-oriented psychological behavior with more than 17 years of experience.
In 2020, Rinat was chosen as one of three promising Israeli female entrepreneurs in a German magazine, and her product method entered the entrepreneurship program at Zell IDC.
Rinat's background includes 10 years of senior roles for FMCG companies such as Teva pharmaceutical & Unilever Israel, and 8 years in high-tech. Rinat has been for 2 years a Co-Founder & Chief Product Officer at Arborknot (Raised $21M).
Rinat received high achievement awards for product launch & strategic success in various product management positions and holds an M.Des from the Bezalel University of Art in industrial design and a B.A in human resources from the University of Haifa, Israel.
Rinat published two product strategy books that received world-class reviews: “Essential Read: The Pipeline Guide” in 2019 and “The Business Empowerment”, which reached #1 Bestseller in 3 categories on Amazon in July 2020.
"Business Empowerment" Reviews
"In her new book, Rinat Keinan leverages her unique combination of experiences from the famous "Bezalel Academy of Art and Design" and from working with brilliant Israeli entrepreneurs.
This asset enabled her to design a unique approach and an eye-catching guide book that can contribute new angles and insights to so many innovators"
Eran Flumin, CEO, Strategic Moves
Research & Innovation based Planning & Funding of Strategic Moves for Growth and former CEO (Israel), Frost & Sullivan
"In her new book, Rinat Keinan gives a different angle of passion, which allows the reader to achieve the impossible by the clean way of contemplation. This “how-to” book shows a way to flawlessly combine the practices, methods, modules, and play with them in simple ways to perform innovatively and produce some “irrational” results. This is real innovation!"
Marianne Galperin, CEO
A Tsunami survivor, a lecturer and combines
Hi-tech, Science, and Miracles while consulting
to startups and entrepreneurs
"The book provides students of entrepreneurship and budding entrepreneurs a practical framework for designing and analyzing their market research and validation process and best practices to manage common challenges facing new and disruptive businesses"
Liat Aaronson, Active Chair
Zell Entrepreneurship Program, Adelson School of Entrepreneurship, IDC Herzliya.
"The new book "Business Empowerment",
by Rinat Keinan provides a clear and proven methodology for startups. The structure's stages, the many examples and tool kit is an empowering tool for startups, helping them to make it through the first stages, the ups and downs that entrepreneurship throws at them"
Carmit Oron Co-Founder & CEO
The ACT Hub - Leading Israel's food-tech & the WMN +250 women entrepreneurship.
"Illuminating, methodical, practical.
For me, a different and unique concept of transmitting information through a book"
Dr. Adam Reuter - Chairman of Hedgewiz. Author
Hedgewiz - the largest financial risk management company in Israel. Author. DBA degree in finance.
"Rinat has found a way for us to have a Mentor that makes me feel less alone with a finger reach. Lennon sail once:"U may say I'm a dreamer' but I'm not the only one... " Rinat's book helps me know that"
Sigal Geshury - Founder, Mentor
Expert
The WWW - Global leading women community.
15 Years of experience mentoring Israel's leaders.
Appeared in
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